LLO 6.1 Develop questioner for market survey

 LLO 6.1 Develop questioner for market survey

📑 Market Survey Questionnaire for Startup Idea (Sample 1)

Selected Startup Idea: Solar-Powered Smart Phone Charging Station (Renewable Energy–based startup)

Section A: Demographic Information

  1. What is your age group?

    • ☐ Below 18

    • ☐ 18–25

    • ☐ 26–40

    • ☐ 41–60

    • ☐ Above 60

  2. Gender:

    • ☐ Male

    • ☐ Female

    • ☐ Prefer not to say

  3. Occupation:

    • ☐ Student

    • ☐ Employed (Private/Government)

    • ☐ Business/Self-employed

    • ☐ Homemaker

    • ☐ Other: __________

  4. Approximate monthly income level (in ₹):

    • ☐ Below 10,000

    • ☐ 10,000–25,000

    • ☐ 25,000–50,000

    • ☐ Above 50,000

Section B: Awareness and Usage

  1. Are you aware of solar-powered devices or charging solutions?

    • ☐ Yes

    • ☐ No

  2. How often do you face the issue of low mobile battery in public places?

    • ☐ Rarely

    • ☐ Sometimes

    • ☐ Frequently

    • ☐ Almost every day

  3. Have you ever used a public mobile charging station?

    • ☐ Yes

    • ☐ No

Section C: Product/Service Demand

  1. How likely are you to use a solar-powered public charging station if available in your area?

    • ☐ Very likely

    • ☐ Likely

    • ☐ Not sure

    • ☐ Unlikely

  2. Where would you prefer to see such charging stations installed? (Tick all that apply)

    • ☐ Bus stops/railway stations

    • ☐ Colleges/universities

    • ☐ Shopping malls/markets

    • ☐ Parks/public gardens

    • ☐ Other: __________

Section D: Pricing and Preferences

  1. Would you be willing to pay a small fee (₹5–₹20) for charging your phone in public?

  • ☐ Yes

  • ☐ No

  • ☐ Depends on the situation

  1. If yes, what price range do you find reasonable for one charging session?

  • ☐ ₹5–₹10

  • ☐ ₹10–₹15

  • ☐ ₹15–₹20

  • ☐ More than ₹20

  1. Which features would you value the most in this charging station? (Select top 3)

  • ☐ Fast charging ports

  • ☐ Wireless charging pad

  • ☐ Secure phone lockbox while charging

  • ☐ Free Wi-Fi hotspot

  • ☐ Environmentally friendly/solar-powered

Section E: Competitors & Innovation

  1. Are you aware of any existing charging station providers in your city/town?

  • ☐ Yes → Please specify: __________

  • ☐ No

  1. What do you dislike about existing charging solutions (if any)?

  • ☐ High cost

  • ☐ Slow charging

  • ☐ Inconvenient location

  • ☐ Security concerns

  • ☐ Other: __________

  1. What suggestions do you have to improve such a service?

  • Open-ended: _____________________________

Section F: Customer Willingness

  1. Would you recommend this service to friends/family if it proves useful?

  • ☐ Yes

  • ☐ Maybe

  • ☐ No

🎯 Rationale Note

The above questionnaire is designed to collect relevant market data for evaluating the feasibility of launching a Solar-Powered Smart Phone Charging Station startup.

  • Demographic questions help identify the primary target audience (students, travelers, professionals).

  • Awareness and demand-related questions reveal the frequency of the problem and potential adoption rate.

  • Pricing sensitivity questions provide insight into acceptable fee ranges for sustainability of the startup.

  • Competitor and innovation-related questions identify market gaps, customer dissatisfaction, and opportunities for differentiation.

  • Feedback and willingness questions highlight customer intent and word-of-mouth potential.

The survey will enable data-driven decisions on location, pricing, features, and positioning strategy, ensuring that the startup idea is aligned with real market needs.







📑 Market Survey Questionnaire for Startup Idea (Sample 2)

Selected Startup Idea: Online Home Tutor Platform for Engineering/Diploma Students

Section A: Demographic Information

  1. What is your age group?

    • ☐ Below 18

    • ☐ 18–25

    • ☐ 26–40

    • ☐ Above 40

  2. Gender:

    • ☐ Male

    • ☐ Female

    • ☐ Prefer not to say

  3. Occupation:

    • ☐ Student

    • ☐ Parent

    • ☐ Working Professional

    • ☐ Other: __________

  4. Place of Residence:

    • ☐ Urban

    • ☐ Semi-Urban

    • ☐ Rural

Section B: Awareness and Usage

  1. Are you aware of online learning/tutoring platforms (e.g., Byju’s, Vedantu, Unacademy)?

    • ☐ Yes

    • ☐ No

  2. Have you or your child ever used such a platform before?

    • ☐ Yes

    • ☐ No

Section C: Product/Service Demand

  1. What subjects/skills do you or your child need help with? (Tick all that apply)

    • ☐ Engineering/Diploma subjects

    • ☐ Mathematics

    • ☐ Programming/IT skills

    • ☐ Communication skills/English

    • ☐ Other: __________

  2. What mode of tutoring do you prefer?

    • ☐ One-to-one live classes

    • ☐ Small group live classes

    • ☐ Recorded video lectures

    • ☐ Hybrid (recorded + live doubt sessions)

  3. How many hours per week would you prefer for online tutoring?

    • ☐ 2–4 hours

    • ☐ 5–8 hours

    • ☐ More than 8 hours

Section D: Pricing and Preferences

  1. How much would you be willing to pay per hour/session for quality tutoring?

  • ☐ Less than ₹200

  • ☐ ₹200–₹400

  • ☐ ₹400–₹600

  • ☐ More than ₹600

  1. Which features do you consider most important in an online tutoring platform? (Select top 3)

  • ☐ Qualified/experienced tutors

  • ☐ Affordable fees

  • ☐ Flexible timing

  • ☐ Availability of notes/assignments

  • ☐ Progress tracking and feedback

  • ☐ Interactive tools (quizzes, whiteboards, chat)

Section E: Competitors & Innovation

  1. Are you satisfied with existing tutoring options available in your area?

  • ☐ Yes

  • ☐ No

  1. What problems do you face with current tutoring services?

  • ☐ High cost

  • ☐ Lack of qualified teachers

  • ☐ Inflexible schedule

  • ☐ Poor quality of teaching

  • ☐ Other: __________

  1. What additional features would make you switch to a new online tutoring platform?

  • Open-ended: ______________________________

Section F: Customer Willingness

  1. If given a reliable and affordable option, how likely are you to try our Online Tutor Platform?

  • ☐ Very likely

  • ☐ Likely

  • ☐ Not sure

  • ☐ Unlikely

  1. Would you recommend such a platform to your friends/classmates/family if it proves useful?

  • ☐ Yes

  • ☐ Maybe

  • ☐ No

🎯 Rationale Note

This questionnaire aims to understand the market feasibility of launching an Online Home Tutor Platform for Engineering/Diploma students.

  • Demographic questions help identify the key target market (students and parents in urban/semi-urban/rural areas).

  • Awareness and usage questions reveal familiarity with online tutoring and gaps in existing services.

  • Demand-related questions provide insight into subjects, time preference, and learning needs.

  • Pricing questions indicate how much customers are ready to pay.

  • Competitor analysis questions help identify dissatisfaction with current services and areas for innovation.

  • Willingness questions highlight adoption potential and word-of-mouth growth.

This will help validate whether the startup can address real pain points in education with affordable and flexible solutions.





📑 Market Survey Questionnaire for Startup Idea (Sample 3)

Selected Startup Idea: Affordable & Fast Local Food Delivery Service

Section A: Demographic Information

  1. What is your age group?

    • ☐ Below 18

    • ☐ 18–25

    • ☐ 26–40

    • ☐ Above 40

  2. Gender:

    • ☐ Male

    • ☐ Female

    • ☐ Prefer not to say

  3. Occupation:

    • ☐ Student

    • ☐ Working Professional

    • ☐ Homemaker

    • ☐ Business/Self-employed

    • ☐ Other: __________

  4. Place of Residence:

    • ☐ Urban

    • ☐ Semi-Urban

    • ☐ Rural

Section B: Awareness and Usage

  1. How often do you order food online?

    • ☐ Daily

    • ☐ Weekly

    • ☐ Monthly

    • ☐ Rarely

    • ☐ Never

  2. Which platforms do you currently use for food delivery?

    • ☐ Zomato

    • ☐ Swiggy

    • ☐ Domino’s/Pizza Hut

    • ☐ Local food vendors

    • ☐ Other: __________

  3. What motivates you the most when ordering food online? (Select top 2)

    • ☐ Convenience (home delivery)

    • ☐ Discounts and offers

    • ☐ Food variety

    • ☐ Faster delivery time

    • ☐ Hygiene and food quality

Section C: Product/Service Demand

  1. Which type of food do you usually prefer to order online?

    • ☐ Fast food (pizza, burger, fries)

    • ☐ Indian meals/thalis

    • ☐ Snacks/street food

    • ☐ Healthy meals/diet food

    • ☐ Desserts/beverages

  2. How important is delivery speed for you?

    • ☐ Very important (want food within 20–30 mins)

    • ☐ Important (30–45 mins is okay)

    • ☐ Not very important

  3. Would you be interested in a budget-friendly student meal combo (₹50–₹100)?

  • ☐ Yes

  • ☐ Maybe

  • ☐ No

Section D: Pricing and Preferences

  1. How much do you usually spend per order (for one person)?

  • ☐ Less than ₹100

  • ☐ ₹100–₹200

  • ☐ ₹200–₹400

  • ☐ Above ₹400

  1. What influences your decision the most while ordering? (Select top 3)

  • ☐ Price/discounts

  • ☐ Hygiene and quality

  • ☐ Delivery speed

  • ☐ Packaging

  • ☐ Restaurant brand/reputation

  1. Would you be willing to pay a small delivery fee (₹10–₹30) for faster delivery?

  • ☐ Yes

  • ☐ No

  • ☐ Depends on the situation

Section E: Competitors & Innovation

  1. What do you dislike about existing food delivery services?

  • ☐ High delivery charges

  • ☐ Delayed delivery

  • ☐ Poor food quality

  • ☐ Limited options in small towns

  • ☐ Other: __________

  1. What features would make you switch to a new local food delivery startup?

  • Open-ended: ______________________________

Section F: Customer Willingness

  1. If a local startup provides affordable, hygienic, and fast delivery, how likely are you to try it?

  • ☐ Very likely

  • ☐ Likely

  • ☐ Not sure

  • ☐ Unlikely

  1. Would you recommend this service to friends and family if you are satisfied?

  • ☐ Yes

  • ☐ Maybe

  • ☐ No

🎯 Rationale Note

This questionnaire is designed to study the food delivery market and understand:

  • Demographics (who orders food most often – students, working professionals, families).

  • Usage patterns (frequency, preferred food types, current platforms).

  • Pricing sensitivity (affordable meals, willingness to pay delivery fees).

  • Pain points in existing platforms (delays, high cost, limited local coverage).

  • Opportunities for innovation (student meal combos, faster delivery, local vendor tie-ups).

The responses will help evaluate if there is scope for launching a student-friendly, budget-focused food delivery startup in the local market.





📑 Market Survey Questionnaire for Startup Idea (Sample 4)

Selected Startup Idea: Eco-Friendly Reusable Water Bottles (Plastic-free, stainless steel/aluminum/biodegradable material)

Section A: Demographic Information

  1. What is your age group?

    • ☐ Below 18

    • ☐ 18–25

    • ☐ 26–40

    • ☐ 41–60

    • ☐ Above 60

  2. Gender:

    • ☐ Male

    • ☐ Female

    • ☐ Prefer not to say

  3. Occupation:

    • ☐ Student

    • ☐ Employed (Private/Government)

    • ☐ Business/Self-employed

    • ☐ Homemaker

    • ☐ Other: __________

  4. Place of Residence:

    • ☐ Urban

    • ☐ Semi-Urban

    • ☐ Rural

Section B: Awareness and Usage

  1. Do you currently use a reusable water bottle?

    • ☐ Yes

    • ☐ No

  2. If yes, what type of bottle do you use?

    • ☐ Plastic

    • ☐ Stainless steel

    • ☐ Aluminum

    • ☐ Glass

    • ☐ Other: __________

  3. Are you aware of the environmental impact of single-use plastic bottles?

    • ☐ Yes

    • ☐ No

    • ☐ Somewhat aware

Section C: Product/Service Demand

  1. How often do you buy a new water bottle?

    • ☐ Once every 3–6 months

    • ☐ Once a year

    • ☐ Only when old one breaks

    • ☐ Rarely

  2. Would you prefer an eco-friendly reusable water bottle (plastic-free) over a regular plastic bottle?

    • ☐ Definitely yes

    • ☐ Maybe

    • ☐ Not sure

    • ☐ No

  3. Which features are most important to you in a water bottle? (Select top 3)

  • ☐ Durability

  • ☐ Leak-proof design

  • ☐ Lightweight

  • ☐ Keeps water hot/cold (insulated)

  • ☐ Stylish/attractive design

  • ☐ Affordable price

Section D: Pricing and Preferences

  1. What price range do you consider reasonable for a high-quality eco-friendly bottle?

  • ☐ Below ₹150

  • ☐ ₹150–₹300

  • ☐ ₹300–₹500

  • ☐ Above ₹500

  1. Would you pay a slightly higher price for an eco-friendly bottle if it helps reduce plastic waste?

  • ☐ Yes

  • ☐ Maybe

  • ☐ No

Section E: Competitors & Innovation

  1. Which brands of reusable bottles do you currently use or know of?

  • ☐ Milton

  • ☐ Cello

  • ☐ Tupperware

  • ☐ Local/unbranded

  • ☐ Other: __________

  1. What problems do you face with your current water bottles?

  • ☐ Too heavy

  • ☐ Expensive

  • ☐ Leaks easily

  • ☐ Not durable

  • ☐ Limited designs/styles

  • ☐ Other: __________

  1. What additional features would you like in a new eco-friendly bottle?

  • Open-ended: ______________________________

Section F: Customer Willingness

  1. How likely are you to purchase an eco-friendly reusable bottle within the next 6 months?

  • ☐ Very likely

  • ☐ Likely

  • ☐ Not sure

  • ☐ Unlikely

  1. Would you recommend eco-friendly bottles to friends/family if you are satisfied?

  • ☐ Yes

  • ☐ Maybe

  • ☐ No

🎯 Rationale Note

This questionnaire is designed to study the market feasibility of an eco-friendly reusable water bottle manufacturing startup.

  • Demographic questions identify the main consumer group (students, professionals, families).

  • Awareness and demand questions check knowledge about plastic waste and willingness to switch to eco-friendly alternatives.

  • Feature and pricing questions help design the product with the right balance of quality and affordability.

  • Competitor analysis highlights current brands, customer dissatisfaction, and scope for improvement.

  • Willingness questions measure adoption rate and referral potential.

This survey will provide valuable insights into whether a manufacturing startup of eco-friendly bottles is viable, competitive, and aligned with customer expectations.


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